Oxford English Dictionary: “Marketing is the action or business of promoting and selling products or services, including market research and advertising.” It’s what all successful businesses do.
In essence, without an effective written marketing strategy combined with in-depth market research, a business will simply fail to unearth or generate the right sales opportunities with the right customers.
Now let’s change the concept slightly and apply it to the professional who’s in job search mode.
In essence, without an effective written self-marketing strategy combined with in-depth market research, a job seeker will simply fail to unearth or generate the right interview opportunities with the right employers.
This all begs the question, if you are currently seeking your next career opportunity, do you have an effective written self-marketing strategy and are you doing the necessary in-depth market research?
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#jobseeking #selfmarketingstrategy #careercoaching
I am a proactive director and business leader who is intent on providing, in the most ethical manner possible, discreet and confidential career management services to individuals. My ultimate aim, my…
